Are you looking for an SEO
Agency? Here are some useful and practical advice to understand how to
avoid the wrong quote!
There is SEO and ranking.
Generally speaking about SEO or "positioning
on the main search engines," to outline an estimated service, is like
trying to sell a house without specifying the square footage, location or
details of the furniture.
The Search Engine Optimization
consists of so many tricks and so different applications, that a web agency
must absolutely specify which activities it intends to put into practice at the
price requested in the estimate (for example the optimization of the technical
aspects of the website, periodic production of new content or search for other
sites that host our referenced content).
Be wary of SEO agencies that do
not explain their services in detail, because they probably do not have
sufficient knowledge, or maybe they want to cheat.
Eye not to confuse pages with positions!
We often came across SEO Los
Angeles estimates that promised,
behind often exorbitant fees, to reach the first pages of the main search
engines. Well, this is not considered as a goal nor a result! To achieve
effective positioning, it is almost always necessary to reach the very first
positions of the first page of search results. According to recent studies by
an American agency of online advertising, in fact, the first position of Google
gets 33% of traffic. Not only that: the first page gets on average about 92% of
all search traffic, while the second only 5%!
The words that glisten are not all golden
Another expedient widely used by
the "scoundrels" of the web is to promise the very first search
positions for keywords that, at first glance, seem perfect for your business.
Given that SEO is already
difficult to promise something specific, because we have no real certainty
about the future results of our work, it is essential to understand that the
value of a keyword, as relevant with your products or SEO Services in
Los Angeles, is closely related to your search volume
(you can check this data using Google's keyword planning tool).
Let me explain even better: being
in the first position for a term that does not seek anyone, it's like having
the best sign of the world exposed in the desert. Attention then to the SEO
Agencies of Bologna that offer you low-key or low-search keywords.
SEO activity is hostile to haste
Keep in mind that, through the
optimization of search engines, it is really very difficult to get results
before a few months, provided that you have well optimized the site and
produced numerous specially made content. Generally, the long-awaited climb of
positions starts to bear fruit after six months from the start of the work, so
do not believe the SEO agencies that provide a flash positioning on the
engines, it is almost impossible.
For many but not for everyone
